Uncategorized
15.09.14
Walkers’ twitter-activated vending machine
Gary Lineker gives out free crisps to people at a bus stop, and all they had to do was tweet!
12.09.14
Tim Hortons’ nostalgic brand experience
Celebrating its 50th birthday in style – retro style, that is - Tim Hortons, the ultimate purveyor of coffee and donuts in Canada and the US.
12.09.14
Great Experiential Marketing: KLM’s live high five
People in New York and Amsterdam were challenged to master the perfect high five, with the winners recieving a return trip to either New York or Amsterdam
11.09.14
Great Experiential Marketing: Contrex’s projected strip tease
Contrex encourage people to burn 2000 calories in return for a 3D projection mapped male stripper
05.09.14
Measuring the value of experiential marketing: Rave v revenue
Numerous consumer surveys in recent years found that experiential marketing is one of the most effective and valuable ways to convert consumers to brands.
05.09.14
House of Vans brand experience
Vans transformed the London’s Old Vic Tunnels into an indoor skate park which was dubbed 'House of Vans'.
04.09.14
Because’s Generation Green campaign for British Gas shortlisted
Generation Green initiative, an energy-saving education programme for primary school children, has been shortlisted in two categories in the FMBE Awards.
03.09.14
Bissell Canada’s subway platform stunt
Bissell Canada's brand manager eats off of a subway platform floor after using the company's new vacuum to clean the floor
29.08.14
Turkish Airlines’ tram full of basketballs
Italty given the chance to win a holiday to Istanbul if they guess the amount of the basketballs in a tram, ahead of the Euroleague Final