Uncategorized

01.02.13

QR codes were placed around one of the busiest parks in Buenos Aires. There was no branding on the codes, appealing to the public's curiosity. When scanned the codes revealed children who had gone missing and implored those who accessed it to join in the search.

24.01.13

Microsoft has recently revealed an interesting concept called "IllumiRoom". It uses projectors to extend the in-game images beyond the screen and onto the walls of the room. The idea is that the system can change the appearance of the room and extend the field of view enabling an entirely new game experience.

24.01.13

Korean artist Jeongmoon Choi has created an extraordinary installation out of thread and UV light.

18.01.13

To get people talking about the upcoming Disney release "Wreck-It Ralph", which is based on an 80s arcade-game character, Brick Lane was transformed into an 8-bit version of itself in early January.

15.01.13

In order to demonstrate how easy and intuitive Windows 8 is the brand created this simple activation in Lisbon. When shoppers agreed to a demonstration a young boy appeared and proceeded to guide them through the functions with ease and flair.

10.01.13

In January every year thousands of tourists flock to this extraordinary ice and snow festival in China. The spectacular display of craftsmanship includes life-size buildings and ice slides. In the evenings the ice is lit up beautifully using LED lights.

10.01.13

Selfridges launch "No Noise" which includes relaxation areas and treatments, people can also browse shelves stacked with brandless products

07.01.13

What is a Net Promoter Score (NPS) and how is it measured and calculated

03.01.13

US voice, data and internet network Sprint created this great campaign in New York that allowed people to find out more about what they love in the city. When people tweeted things they liked using the hashtag #EVOLOVE it appeared on a giant screen in Times Square.