Uncategorized

reset

30.05.14

Birds Eye offers food in exchange for Instagram pic

Customers pay-by-picture in The Picture House by Birds Eye to launch their Inspiration range

28.05.14

Great Experiential Marketing: WATCH_DOGS’ street hack prank

Shoppers in LA become Aiden Pearce as they experince what WATCH_DOGS can do ahead of it's video game launch

22.05.14

Great Experiential Marketing: NIVEA’s wearable protection ad

NIVEA helps out parents in Brazil by laucnhing wearable technology that allows parents to track their children on the beach

15.05.14

The rise of the status maker event

Social media has created a new type of economy; one where the currency is posts and updates rather than notes and coins

15.05.14

Great Experiential Marketing: Smart’s fun-sized delivery service

Hong Kong recive free mini treats in exchange for a wuick QR code activation for the launch of the Smart Fortwo Electric Drive

08.05.14

Voyages-SNCF’s larger than life billboards

Voyages-SNCF erected a range of larger than life billboards in Paris, which highlighted the many different forms of entertainment you can enjoy by booking with them online; museums, operas, sporting events and more

30.04.14

Great Experiential Marketing: The Walking Dead blood store

Blood becmoes money in Portugal to promote season four of The Walking Dead whilst increasing blood donations. The donated blood allowed people to purchase a range of merchandise from the show

25.04.14

Experiential marketing for FMCG brands

Once almost solely the domain of the FMCG world, many of today’s largest experiential campaigns are now in services, technology or government departments

24.04.14

Woolworths at Sydney Royal Easter Show

Produce, Bakery, Seafood / Deli, Chilled, Meat and Woolworths Gold all featured at this year's Sydney Royal Easter Show for Woolworths