Uncategorized
29.09.15
BEcause launches a ‘Force of Nature’ for Nature’s Own at this year’s Floriade festival
BEcause Australia launch Nature’s Own Force of Nature Dome as an educational consumer experience for the brand.
28.09.15
Brand experience planning: five questions you should ask
Generate commercial value from your next live brand experience by answering five vital questions.
28.09.15
Smart car’s experiential parking stunt
Smart car demonstrates just how easy parking can be with a clever experiential marketing stunt.
28.09.15
A&W delights with floating brand experience
Burger chain A&W has taken to the water for its latest fun brand experience.
24.09.15
American Express get experiential with ‘Rally on the River’
American Express uses virtual reality technology to treat fans to the first ever hydro-interactive tennis experience.
24.09.15
Coke encourages pride with experiential tattoo campaign
Coca-Cola has tapped into the celebrations around Hispanic Heritage Month with some inventive and fun experiential marketing.
23.09.15
10 unusual marketing job titles
We take a look at the most unusual marketing job titles, what they mean and why they matter.
18.09.15
Cats central to digital promotion of Japanese city
A Japanese tourist board's experiential campaign has created a way to see the world through a feline’s purr-spective.
18.09.15
Record Bank’s simple brand experience
Banking is made child’s play as a group of kids take over a Record Bank branch for the day in this experiential campaign.