blog
31.10.13
Qualcomm’s touring 3D photo booth
Qualcomm set out to get people talking about its powerful Snapdragon processors.
31.10.13
Tweet a coffee with Starbucks
People can buy a starbucks gift card for friends just be using Twitter
25.10.13
Hacked pinball machine responds to smiles
Swiss health insurance providers KPT wanted to show that its clients were the happiest in Switzerland, so it hacked a pinball machine so that it was controlled by people’s smiles.
25.10.13
Yorkshire Tea campaign scoops silver at FM&BE Awards
Yorkshire Tea invite 200 key influencers, journalists and bloggers onto their Orient Express for Tea On The Train
23.10.13
Penguins lead the way in augmented marketing stunt
To encourage people to visit, The Sunshine Aquarium in Tokyo created Penguin Navi, an app that uses life-like penguins to lead the way to the aquarium
18.10.13
Nike Hypervenom mini-stadium
People in Bangkok were given the chance to try out the football skills in the “House of Deadly”, a pint sized virtual stadium that tested participants with several games, like dodge the light and a striking game.
16.10.13
A tour of Melbourne with a remote control tourist
Australia give people control of willing participants to act as robot tour guides
14.10.13
[yellow tail] launch Discover Your Colour campaign
The team at Because Australia are working with Australian wine makers, Casella Wines, to launch a new integrated campaign for key brand [yellow tail] wine in the Australian market.
11.10.13
Carrie telekinetic stunt in NYC
Unsuspecting customers walked into a coffee shop that was full of actors, when a man ‘accidentally’ spills coffee over a woman’s laptop she unleashes her hidden powers.