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08.01.15

Great Experiential Marketing: Santander’s Jenson Button

Santander customers are suprised when they press the Jenson Button as the F1 racedriver appeared, gave them £100 and a hamper as a secret santa gift

08.01.15

Fairy’s world’s largest cake sculpture

Fairy donated money to charity after their Guinness World Record attempt for the World's Largest Cake Sculpture, which they sold slices for £1. They then washed up all 12,000 plates with one 870ml bottle of Fairy

08.01.15

Boursin appoints BEcause for 2015 experiential sampling campaign

BEcause have been aapointed by Boursin to mastermind a lareg experiential sampling drive throughout 2015

17.12.14

Why everyone loves Monty the Penguin

The reason why everyone loves Monty the Penguin

17.12.14

Disney Frozen’s have a go at Let It Go

Disney go all out with Frozen with a 5000-strong sing-along at the Royal Albert HAll

11.12.14

The best Christmas marketing campaigns 2014

A brand’s Christmas marketing campaign is often the crucial event in a marketer’s calendar

08.12.14

Belgians transported to London in Beefeater campaign

London arrives in Belgium with Beefeater's London Calling campaign

05.12.14

Great Experiential Marketing: Burger King’s whopper apartment

The Whopper has landed in apartments in Spain as Burger King promote their delivery service

03.12.14

Cuban taxi surprise from Transat Holidays

Taxi riders in Canada were given a free all-inclusive holiday to Cuba...through music. Their journey included guitars, maracas and conga lines