25.10.17
Burger King tackles bullying with powerful experiential video
Fast-food chain partners with No Bully to get customers talking about a huge global problem.
25.10.17
McDonald’s offers to lock up phones in favour of family time
McDonald’s installs phone lockers in Singapore restaurant to encourage face-to-face conversation
19.10.17
Jaguar ups the pace with unique ‘Musicdrome’ to launch first SUV
Jaguar launches first SUV in Japan with Musicdrome stunt
19.10.17
Google goes on experiential donut pop-up tour
Google takes to the road in the US with pop-up donut shops to launch its Home Mini smart speaker.
12.10.17
Shooting star drones light up skyline for Wonder Woman DVD release
Warner Bros partners with Intel to deliver a spectacular drone light show in LA.
12.10.17
Snapchat’s augmented reality artwork provokes New York backlash
Photo messaging app Snapchat teams with Jeff Koons to deliver a global art stunt with a difference.
04.10.17
Toys R Us looks to attract shoppers with new AR app
The toy retail chain’s free augmented reality app looks to lure shoppers back into struggling stores.
04.10.17
A different view: 360° film highlights plight of Rohingya Muslims
Amnesty International and Al Jazeera transport viewers into the heart of “the most urgent refugee emergency in the world.”
28.09.17
Sigh no more: IKEA’s new AR app eases shopper worries
Swedish furniture giant makes innovative use of augmented reality to aid buying decisions.