The Kiss FM experiential entry system

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Sometimes it’s the little things that make a great impact. Kiss FM in Brazil installed “The Turnstile of Rock” in the foyer of its Sao Paolo studios.

kiss_fm_rock

Sometimes it’s the little things that make a great impact. Kiss FM in Brazil installed “The Turnstile of Rock” in the foyer of its Sao Paolo studios. Visitors to the dedicated rock station could only gain entry by making the sign of the horns, the “universal hand sign of rock”, and placing their fingers on the sensors.

We think it’s important to practice what you preach.  Check out the BEcause studio – when creating experiential work we wanted to be inspired by the space around us.  So we’ve got a hothouse meeting room, a mock tube carriage ideas space and all sorts of other bits and bobs that help us think about campaigns in exciting ways. So come pop in for a coffee sometime!


Author bio

GLOBAL BUSINESS DIRECTOR

With nearly 30 years of marketing experience, both client and agency side, I’ve acquired a rare perspective on brands and business: I believe you have to challenge things creatively if you want to grow sales. Consumer technology is reshaping our world, and it’s only the great brands that stay on the crest.