Sharon
Richey

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21.08.19

Brita tackles plastic pollution with clever Instagram campaign

To champion water filters over bottled water, Brita USA recruited influencers to raise awareness of how single-use plastic is polluting our oceans.

14.08.19

Pernod Ricard brings back the Malibu Games with a bang in 2019

The drinks giant targeted Gen Z through global influencer marketing and a fun experiential event in Liverpool, to align Malibu with richer drinking experiences.

31.07.19

Nurofen tests the pain-relieving power of swearing

The UK painkiller brand looked into the science of swearing with an experiment that compared common swear words against new socially acceptable versions

24.07.19

Paddy Power pranks fans with fake football kit

No need to get shirty; the controversial gambling brand tackled the issue of shirt sponsorship head on with a bold experiential stunt involving the new Huddersfield kit.

17.07.19

KLM calls for people to fly less with a disruptive campaign

Fly responsibly: the Dutch airline marked its 100th anniversary with a socially-driven campaign with a strong environmental message at its heart.

15.07.19

KFC unveils the Fried Chicken Bucket Hat in true finger lickin’ fashion

KFC in Russia teams with designer Mam Cupy to serve up a surprise to fans: a hat that doubles as a chicken bucket. Tasty.

03.07.19

McDonald’s Sweden now delivering straight to your picnic blanket

The fast food giant raises awareness of its McDelivery service in Sweden with a clever brand activation that aligns fast food deliveries with summer picnics.

19.06.19

This immersive experience lets you step inside your favourite TV shows

To help viewers choose what shows to watch, Belgian streaming service, Play, transported them right into the heart of the leading shows with immersive trailers you could actually live in.

04.06.19

The world’s most instagrammable ice cream experience is here

Finnish ice cream, Valio Jäätelöfabriikki targeted millennials with The Sweet Suite at a hotel in Helsinki that was as sweet as the brand’s ice cream.