29.10.15
What does brand engagement’s future hold?
Live creative technologies such as virtual reality are transforming the world of brand engagement, offering up previously-impossible experiences.
29.10.15
Augmented reality mirror shows the future
If you had the chance to see into the future, would you take it? An augmented reality experience offers just that.
29.10.15
Samsung brand experience campaign shows what lies ahead
Samsung’s brand experience used digital signage to warn passers-by of future obstacles.
28.10.15
Boursin Sensorium campaign nominated for UK Event Award
Our Boursin Sensorium campaign for Bel UK has been nominated for UK Event Award for Best Use of Event Technology of the Year.
22.10.15
An ‘uncrashable’ brand experience from Mercedes-Benz
Mercedes-Benz’s experiential campaign proves to be a nightmare for kids, but great fun for adults.
22.10.15
Elan’s experiential taste test needs no translation
An experiential taste test from Elan Languages looks to leave a bitter taste in consumers’ mouths.
16.10.15
The art of face to face: building brand love with live experiences
We’re more connected than ever before, but the role of the face to face conversation in experiential marketing should not be overlooked.
16.10.15
AIDS Concern’s brand experience challenges perceptions
Aids Concern Hong Kong creates a thirst-quenching experiential campaign to change negative perceptions.
16.10.15
Castrol delights truckers with experiential loyalty scheme
Castrol’s loyalty scheme app rewards Vietnamese truck drivers with an indulgent pit stop brand experience.